Privacy Policy

Last updated: June 2026

EasyBracket.gg ("we", "us") operates a free tournament bracket platform. This Privacy Policy explains what data we collect and how we use it.

What We Collect

Account data: email address and display name when you sign up.
Tournament data: names, team lists, and match scores you enter.
Session data: an authentication cookie to keep you signed in.
Anonymous usage: page view counts via privacy-respecting analytics.

How We Use Your Data

To operate the service and keep your tournaments accessible.
To send account-related emails (email verification, password reset).
We do not sell your data or share it with advertisers.

Data Retention

Anonymous (non-registered) tournament data is stored in your browser only. Registered account data is retained until you delete your account. You can delete your account at any time from Settings.

Cookies & Local Storage

We use a small number of cookies and browser-storage entries to operate the site. The table below lists every one.

Essential — always active

Name	Purpose	Duration
`better-auth.session_token`	Keeps you signed in across page loads. Deleted when you sign out or your session expires.	Session
`theme`	Stores your dark / light mode preference.	1 year
`cookie-consent` (localStorage)	Records whether you accepted or declined analytics cookies. Stored in browser local storage (not a cookie). Never sent to any server.	Until cleared

Analytics — only with your consent

Name	Purpose	Duration
`_ga`	Google Analytics 4. Identifies returning visitors to count unique users.	2 years
`_ga_Y9TLNR5H6K`	Google Analytics 4. Tracks session state for this property.	2 years

Analytics cookies are only set after you click Accept in the consent banner. You can withdraw consent at any time by clearing "cookie-consent" from this site's local storage (browser DevTools → Application → Local Storage).

Contact

Questions? Email us at [email protected]

Also see our Terms of Service.